Green Bay WI (April 30, 2018) – Vital Essentials® raw pet foods distribution will be expanded in the Mainland China market through an Exclusive Master Distributor Agreement with Innovation Supply effective May 1, 2018.

“We at Innovation Supply are extremely pleased to accept the role of Exclusive Master Distributor for Mainland China! We have high expectations and are looking forward to this opportunity,” stated Ralph Ramirez, CEO. “We will work as a team with Vital Essentials to expand the China market, invest in marketing and brand promotion as well as take sales to the next level!”

Vital Essentials is a one-of-a-kind pet food for Innovation Supply and the only raw pet food brand they distribute. “This new partnership will ensure more consistent deliveries of Vital Essentials products and will also allow our products to be centrally warehoused for faster delivery to our retail outlets in Mainland China,” stated Ron Franklin, International Sales Director.

About Vital Essentials®
Vital Essentials is the most tenured RAW pet food in the nation. The family owned company located in Green Bay, WI, manufactures high quality RAW frozen and freeze-dried pet food, snacks and treats. Sourced, made and packaged in the USA, every Vital Essentials product stands up to the same promise – Purely RAW, Instinctively Healthy. To learn more, visit